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Why isn't my newsletter in my inbox?

If your newsletter shows as sent in Analytics and Content History but you didn't receive it in your inbox, the issue is almost always on your mailbox or internal security end — not with rasa.io.

1. It likely did send successfully

If your newsletter shows a current send date in Analytics → Daily Stats or Content Pool → History, the newsletter was generated and delivered to your mail server. The system received a delivery confirmation — the email left rasa.io's servers and reached yours.

2. Check these places first

  • Spam or junk folder — especially for the first few sends from a new or recently authenticated domain
  • Promotions tab — Gmail sometimes routes newsletters there
  • Company quarantine — your IT team may be able to release it

3. Internal mail security is the most common culprit

When you send from your own domain, your organization's mail security may flag newsletters that appear to come "from you" but are technically sent through rasa.io. Your IT system may treat this as suspicious even if your domain is properly authenticated.

Ask your IT or security team to whitelist rasa.io's sending IPs and domains. See IP Addresses for the specific addresses to whitelist.

4. This usually only affects internal recipients

These internal filtering conflicts are specific to company networks and organizational spam policies. Your external subscribers are almost always still receiving the newsletter normally.

5. Still not seeing it?

  • Add your From address to your contacts or safe senders list
  • Make sure domain authentication is set up correctly — see How to authenticate your domain
  • Contact support@rasa.io if the issue persists